John Hegarty said it best: “A brand is the most valuable piece of real estate in the world; a corner of someone’s mind.”
As one of Japan’s leading branding and design agencies, Paradigm knows how to develop the visual identity of a brand so that it’s distinct, relevant, and memorable.
Branding is a process that requires rigor and discipline, so we conduct extensive research into your industry and your business, we ask lots of questions to understand your objectives, and we investigate all the possibilities to arrive at the BIG IDEA.
This informs the visual identity we create for your brand, including logo design, color palette, and typography. We can create brand guidelines to help everyone in your company learn to use the elements of the brand consistently for all inward- and outward-facing materials.
If you need help with brand application for anything — from marketing materials and digital assets to stationery and business cards to packaging and apparel — we can make your brand look good anywhere.
